Soirée: Choosing Your Digital Marketing Weapons

Soirée: Choosing Your Digital Marketing Weapons

Speaker: Ian Lockwood - BOOM Online Marketing

This seminar covers the choices small businesses have to market themselves on the web. Whether it’s search engine optimisation, pay per click advertising, social media or email marketing, your resources are limited, so you need to choose the most appropriate and cost-effective forms of digital marketing to match your business needs. You will learn the basics of what is involved in each of the major forms of digital marketing and what resources are likely to be required.

Ian Lockwood
Ian is a founding director of Boom Online Marketing, a digital marketing agency of 18 people in Nottinghamshire. Having worked in the web industry since 1998, he has delivered training to thousands of small businesses whilst directly assisting hundreds of others in getting more visitors, enquiries and sales from their websites.